Privacy Policy

Information We Collect

We collect information in the following ways:

• Information you provide directly — including your name, email address, phone number, property address, and any other details submitted through contact forms, rental analysis requests, application forms, or listing creation forms on our website.
• Identity verification documents — individuals registering to list a property through our platform may be required to submit a government-issued photo identification document for the purpose of verifying identity and confirming authorization to list the property.
• Corporate documents — entities registering as a corporation, LLC, or other business entity may be asked to provide formation or authorization documents such as articles of incorporation or operating agreements. These documents are generally available as public record through the Florida Division of Corporations (Sunbiz) or the Georgia Corporations Division and are collected solely for verification purposes.
• Automatically collected information — including IP address, browser type, pages visited, and time spent on our website, collected through standard website analytics tools.
• Communications — including emails, form submissions, and any other written communications you send to us.
• SMS communication — if you provide your phone number, you may receive text messages from us related to your inquiry, application, or service. Consent is not required to receive services and may be revoked at any time.

How We Use Your Information

We use collected information to:

• Respond to inquiries and provide requested services
• Process rental applications and property management requests
• Verify the identity and ownership authorization of individuals registering to list a property on our platform
• Communicate with property owners, tenants, and prospective clients
• Send service-related updates, notices, and communications
• Improve our website and services
• Comply with applicable legal and regulatory requirements

We do not sell your personal information to third parties.

Identity Verification & Document Retention

To protect property owners and the public, RCA Realty Group requires identity verification for individuals and entities registering to list a property through our platform. The following applies to verification documents collected through this process:

• We do not collect Social Security numbers, financial account numbers, or other sensitive personal identifiers as part of our verification process.
• Government-issued identification documents are used solely to confirm identity and ownership authorization and are not shared with third parties except as required by law.
• Corporate documents submitted by business entities are generally available as public record and are collected for verification purposes only.

As a licensed real estate brokerage operating in Florida and Georgia, we are required to retain brokerage records in accordance with applicable state law. Retention periods are as follows:

• Florida: Brokerage records are retained for a minimum of 5 years in accordance with Florida Statute 475.5015 and Florida Real Estate Commission requirements.
• Georgia: Brokerage records are retained for a minimum of 3 years in accordance with GREC Rule 520-1-.10 and Georgia Real Estate Commission requirements.

RCA Realty Group complies with the Florida Information Protection Act (FIPA) and applicable Georgia data protection requirements with respect to the collection, use, storage, and protection of personal information. In the event of a data breach involving personal information, we will provide notification as required by applicable law.

Information Sharing

We may share your information in the following limited circumstances:

• Service providers — third-party vendors and platforms we use to operate our business, including property management software, CRM systems, payment processors, and marketing tools. These parties are contractually required to protect your information.
• Property owners — if you are a rental applicant, certain application information may be shared with the property owner as part of the leasing process.
• Legal compliance — when required by law, court order, or government regulation.
• Business transfers — in connection with a merger, acquisition, or sale of business assets.

Cookies & Website Tracking

Our website may use cookies and similar tracking technologies to improve user experience and analyze site usage. You can adjust your browser settings to refuse cookies, though some website features may not function properly as a result.

We may use third-party analytics tools such as Google Analytics to understand how visitors interact with our website. These tools collect anonymous data and are subject to their own privacy policies.

SMS & Text Message Communications

By providing your phone number on any form on our website, you consent to receive text messages from RCA Realty Group related to your inquiry, application, or service request. Message and data rates may apply. You may opt out at any time by replying STOP or contacting our office directly.

Consent to receive SMS messages is not required as a condition of receiving our services.

Data Security

We take reasonable measures to protect information submitted through our website and systems from unauthorized access, disclosure, or misuse. This includes identity verification documents and corporate records submitted through our platform. However, no method of transmission over the internet is completely secure and we cannot guarantee absolute security.

Third-Party Links

Our website may contain links to third-party websites, portals, or platforms. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policy of any third-party site you visit.

Your Rights & Choices

Depending on applicable law, you may have the right to:

• Request access to personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information where permitted by law
• Opt out of marketing communications at any time

To exercise any of these rights, contact us at the information provided below. Please note that certain information may be subject to mandatory retention requirements under applicable state brokerage law and may not be eligible for deletion during the applicable retention period.

Children's Privacy

Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have collected information from a minor, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our website following any changes constitutes acceptance of the updated policy.